Campaign analytics

Measure every campaign, optimize every deal

Real-time dashboards show exactly what is working — which campaigns drive signed contracts, which reps are closing, and where your pipeline needs attention. No spreadsheets, no guesswork.

Real-time dashboards

Configurable dashboards update as deals move. Drag-and-drop widgets, multiple chart types, and filters by campaign, rep, or date range.

Rep performance

Per-rep leaderboards track deals closed, revenue generated, activities logged, and response times — all in one view.

Revenue attribution

Know which campaigns and touchpoints actually drive closed deals. Attribute revenue from first touch to close.

Dashboards

Configurable dashboards

Build the view that matters to you. Drag-and-drop widgets — bar charts, line graphs, pie charts, gauges, and KPI numbers — onto a flexible grid. Filter everything by campaign, sales rep, date range, or event edition. Save multiple dashboard views and switch between them in one click.

  • Drag-and-drop layout

    Add, resize, and rearrange widgets without touching any configuration files. Changes save automatically.

  • Multiple chart types

    Bar, line, pie, gauge, and scalar widgets cover every reporting need — from trends to snapshots.

  • Global and widget-level filters

    Set a dashboard-wide date range or drill into a single widget by campaign, rep, or deal stage.

Configurable dashboard builder

Email metrics

Email campaign metrics

Know how every outreach sequence is performing. Open rates, click-through rates, reply rates, bounce tracking, and unsubscribe monitoring are captured automatically. Run A/B tests on subject lines, send times, and copy — and see which variant drives more booked meetings.

  • Open and delivery tracking

    See per-email and per-sequence open rates with delivery and bounce breakdowns.

  • Click and reply rates

    Track which links get clicked and which emails generate replies that move deals forward.

  • A/B testing

    Test subject lines, body copy, and send times. The winning variant is selected automatically.

Email analytics dashboard

Performance

Sales rep leaderboard

Give your team visibility and healthy competition. The leaderboard ranks reps by deals closed, revenue attributed, activities completed, and average response time. Managers see where coaching is needed; reps see exactly where they stand.

  • Multi-metric ranking

    Rank by revenue, deal count, activity volume, or a blended score you define.

  • Trend lines

    See week-over-week and month-over-month performance trends for each rep and the full team.

  • Activity breakdown

    Calls made, emails sent, meetings booked, and proposals delivered — broken down per rep, per period.

Sales leaderboard

Attribution

Revenue attribution

Understand the full path from first outreach to signed contract. Multi-touch attribution shows which campaigns, email sequences, events, and individual actions contributed to every closed deal — so you invest more in what works and cut what does not.

  • Multi-touch model

    Credit is distributed across every touchpoint — first touch, last touch, or a weighted model you configure.

  • Campaign ROI

    Compare cost-per-lead and revenue-per-campaign across all your sales initiatives in one report.

  • Deal journey timeline

    Visualize every interaction on a timeline from first impression to contract signature.

Revenue attribution funnel

Data-driven event sales start here

Event organizers using mytradeshow.ai analytics close 30% more deals by focusing effort where the data says it matters. See your numbers in action.

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