Hit revenue targets with an event-native sales engine
Your team sells booths, sponsorships, and packages — not generic SaaS. Give them agents for sourcing, enrichment, pipeline, outreach and analytics built for how event sales actually works.
Sound familiar?
Scattered pipelines
Deals live in email threads, spreadsheets, and a CRM that was never configured for multi-event, multi-SKU selling.
Manual follow-up
Reps rewrite the same outreach. Hot leads cool off while someone is on the road at another show.
No manager visibility
You cannot see stage conversion, rep load, or forecast accuracy until someone builds a deck by hand.
Attribution blind spots
Marketing says campaigns work; sales says otherwise. Nobody can trace a closed deal to the first touch.
Agents that map to your workflow
Each agent owns a slice of the show end-to-end — and reports back to you in plain language.
Sales automation
End-to-end view from prospect lists to closed contracts — designed for event organizers, not adapted from B2B SaaS defaults.
- Tracks every deal across events and SKUs
- Standardises stages your whole team can trust
Outreach
Multi-step outreach with personalization, branching, and tracking so reps focus on conversations that close.
- Runs sequences tuned to booth and sponsor selling
- Routes hot replies to the right closer
Data enrichment
Dana completes thin records with firmographics, decision-makers and fresh contact paths — ready for Piper and your reps.
- Finds buyers and sponsors worth pursuing
- De-dupes and verifies before outreach
Campaign analytics
Dashboards, rep performance, and revenue attribution your board can understand — ask Clara in plain language.
- Watches pipeline health in real time
- Reports forecast and conversion without exports
Straight answers, not more dashboards
“Scott finds the accounts we were missing, Dana fills them in, and Piper works the pipeline while I watch the numbers move. We stopped rebuilding the same motion for every edition.”